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goodwill

Pronunciación: [ɡʊdˈwɪl]

Palabra

Contexto: «business»

(noun) the value of a company’s reputation, customer relationships, and brand. It’s like a secret superpower when selling a business that buyers want because it makes people trust the company more.

Ejemplo

The company sold for a high price because it had a lot of goodwill with customers.

Ejemplo

Without goodwill, the business struggled to attract new clients.

Ejemplo

Why do you think goodwill is important when someone sells their business?

Contexto: «relationships»

(noun) friendly feelings and kindness toward someone or a group. It’s like being friendly and wishing the best for others, even if you don’t know them very well.

Ejemplo

She donated to the charity as a sign of goodwill to help others in need.

Ejemplo

His actions showed a lack of goodwill towards his classmates.

Ejemplo

How can we create goodwill in our community?

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