demographics
Pronunciation: [ˌdɛməˈɡræfɪks]
Word
Context: "statistics"
(noun) demographics are numbers and facts about groups of people. These can include things like age, gender, and where people live. It's how we understand what makes up a group of people.
Example
The demographics show that many young people live in this city.
Example
The demographics indicated there were no children in the neighborhood.
Example
What do the demographics tell us about the population in this area?
Context: "marketing"
(noun) in marketing, demographics help businesses understand who their customers are. This includes details like who buys their products and who they should sell to.
Example
Understanding the demographics helped the company create products that young people want.
Example
Without knowing the demographics, the ad campaign didn't reach the right audience.
Example
Which demographics are most likely to buy our new product?
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