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gimmicky

Pronunciation: [ˈɡɪm.ɪ.ki]

Word

Learn how to use gimmicky in a sentence: 6 audio examples across 2 meanings.

Context: “marketing”

(adjective) when something is designed to be very flashy or eye-catching, but it doesn't really work well. It's like a toy that looks fun and colorful, but when you play with it, it's not very useful.

Example

The new phone has a gimmicky design that really attracts attention with its bright colors.

Example

Even though the restaurant had a gimmicky theme, the food was disappointing and not tasty.

Example

Do you think this new product is more gimmicky than useful?

Context: “entertainment”

(adjective) when something is made to be fun or interesting in a way that seems cheap or not serious. It's like a movie that has a lot of special effects but not a good story.

Example

The magician's performance was exciting and had some gimmicky tricks that amazed the audience.

Example

The show was all gimmicky stunts and lacked any real talent or creativity.

Example

Why do you think some films rely heavily on gimmicky effects instead of a strong plot?

How to pronounce gimmicky

Pronunciation: [ˈɡɪm.ɪ.ki]

Listen and repeat as many times as you need.

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