hype
Pronunciation: [haɪp]
Word
Context: “advertising”
(noun) a lot of excitement or talk about something, often before it is available or seen. It's like when everyone is talking about a new movie or game that hasn't come out yet.
Example
There was a lot of hype around the new superhero movie, and everyone was excited to see it.
Example
The hype for the product didn't match how disappointing it actually was when people tried it.
Example
What do you think caused all the hype about the latest smartphone?
Context: “advertising”
(verb) to create excitement or interest in something, often by talking about it a lot. It's like when a company tries to get people really excited about a new toy before it comes out.
Example
The company hyped their new video game with trailers and events to attract players.
Example
They didn't hype the product enough, and not many people wanted to buy it.
Example
How do companies hype their new products before a launch?
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