nielsen
Pronunciation: [ˈniːlsən]
Word
Context: “business”
(noun) Nielsen is a company that provides information and statistics about what people watch and buy. They help businesses understand how to sell products better by studying what people like.
Example
Nielsen reported that more people are watching online videos than ever before.
Example
The latest Nielsen data showed a decline in traditional TV viewership, which surprised many advertisers.
Example
What does Nielsen say about the latest trends in consumer behavior?
Context: “measurement”
(noun) Nielsen can refer to a type of measurement related to audience sizes, especially in TV and radio. It helps tell TV stations how many people are watching a show.
Example
The Nielsen ratings showed that the new series was very popular among teenagers.
Example
Last week's Nielsen numbers were disappointing for the TV network; they expected better results.
Example
How does Nielsen measure the popularity of TV shows?
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