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personalisation

Pronunciation: [ˌpɜːrsənəlaɪˈzeɪʃən]

Word

Learn how to use personalisation in a sentence: 6 audio examples across 2 meanings.

Context: “business”

(noun) the process of making something special for an individual or tailoring it to meet their personal needs. For example, when a store customizes a product just for you, like adding your name to a bag.

Example

The company offered personalisation options for their products, which made customers very happy.

Example

Without personalisation, the products felt too generic and did not attract many buyers.

Example

What personalisation options do you prefer when shopping for gifts?

Context: “technology”

(noun) the adjustment of software or services to fit someone’s preferences or behavior. Like when an app remembers your favorite activities and suggests similar ones for you.

Example

The app's personalisation features made it easy for me to find things I liked.

Example

Without personalisation, the app showed me things that did not interest me at all.

Example

How does personalisation improve your experience with this app?

How to pronounce personalisation

Pronunciation: [ˌpɜːrsənəlaɪˈzeɪʃən]

Listen and repeat as many times as you need.

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